Reputation is extremely important in a town where social standing is tied to one’s ability to follow religious rules. Your good name is the only way you can get other people to do business with you or even get a fair hearing. Of course, reputation meant nothing when a witchcraft accusation was staring you in the face. But it is what made the Reverend Hale begin to doubt whether the accused individuals were actually guilty. Reputation had to do with religion: if you were a good and trustworthy person, you were also a good member of the church. Last but not least, it is for the sake of his reputation and his friends’ reputations that John Proctor refuses to sign a false confession. He would, quite literally, rather die.
Although John Proctor goes to his death falsely condemned as a witch, he gains his reputation and respect among those who matter, like his wife, because he refuses to falsely identify his friends and neighbors as witches.
The loss of Abigail’s reputation toward the end of the play shows that characters in The Crucible eventually earn the reputation they deserve, despite the personal tragedies that might take place along the way.