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The Buy Side of BUBB

The Buy Side of BUBB

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    The IPO "roadshow" got its name from, well, shows given by hucksters on the side of the road who earned a couple of shekels from the crowd in return for juggling 6 knives at once. For some companies, an IPO isn't that much different.

    And the show begins:

    A and Mr. Wu meet with over 150 potential buyers of eventual ticker, BUBB. Most are one-on-one meetings in cozy offices of high rises built of glass and chrome and investor fees. Most of the buyers are from hedge funds and mutual funds. There...

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