Accelerated Bookbuild

  

So a "book" is the investors seeking to invest in a given offering...usually a public one in this case...with a given volume and at a given price per unit, like per share. Why the "accelerated" part? Because companies have to. In real life, much of the time, companies require an accelerated bookbuild, either because they need to raise cash quickly for a bid on a target where the potential acquisition only wants cash and the company isn't sitting on Apple-level gobs of it. Or because the company was expecting a big fat investment from a big fat strategic partner. And they didn't get it. So now they're stuck and they need fast pass cash.

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