Annual Percentage Rate - APR

  

Anyone with a credit card will know APR well. The figure represents the annual interest rate on a loan, like those on credit card debt.

It is important to note that the figure is annualized, meaning it is figured for an entire year, whether or not the loan lasts for a full 12 months. For a credit card, for instance, you might only carry a balance for a couple months, but when figuring the APR for that period of time, the rate is computed assuming you carried the loan for a full year.

This also comes up with other high-rate items, such as payday loans. For instance, if you borrow $100 from a payday loan outfit (or from Vinnie the Snake down at the OTB) and pay back $110 a month later, the APR for that loan is 120%. For reference, a typical credit card might be in the 20%-25% range.

For that payday/Vinnie the Snake loan, if you had continued to roll over the loan month after month for an entire year, paying $10 a month each month for the privilege, you eventually would have paid back $220 on the $100 loan...or ended up paying $120 to borrow the $100. Thus the 120% APR.

Why is the APR even required? Well, back in the day, there were so many idiots who didn't read the contract, and were charged like $500 a year plus whatever their card was...so that, eventually, the Consumer Protection Agency required the APR designation.

Or said another way, Annual Percentage Rate is just a fancy schmancy number that lets you know how much a lender’s going to charge you to borrow their money. Try repeating it thirty times and keep in mind that humans are a lazy (gasp!) breed, and you’ll understand why some brilliant bloke quickly abbreviated it to APR.

You’ll see APR written as a percentage (like 24%), but hold your horses and don’t confuse it with interest. Because APR is made up of interest rate plus other fees and charges that you a lender tacks on when you borrow from them. (No such thing as a free lunch, friends.)

APRs are Mr. Bossy Pants. Because they basically dictate how much you’ll be charged over the span of a year that you still owe the lender money. Basically, the lender’s giving you a loan but making you pay for it in the form of APR. And, yes, this loan, you’ve gotta pay back, no choice (not like when you borrow money from your BFF and pretend you’ve got selective amnesia when they pester you about it later). But don’t let the word “loan” fool you. Because that term is used loosey-goosey to include many things you probably won’t even think of as a “loan.”

For instance, APRs can sneak up on you (those little weasels, them) in places like credit cards, when you don’t pay your balance in full (and…um…yeah, when you don’t pay your credit card company in full for the stuff you buy, you’re borrowing money, my friend...and borrowing ain’t cheap!). It can also be present in other loan types like personal loans.

But why use APR? Glad you asked. With so many different lenders tacking on different kinds of charges and fees, APRs are a quick easy way to see which lender is offering a better overall rate. So, if Joe Black is offering you a loan for 15% APR but his buddy Ol’ Tommy’s giving you one at 12%, you can quickly see who’s giving you a better deal. Annualizing the rate gives a way to compare different loan options, since each one is reported in the same terms. In the Vinnie the Snake example, $10 might not seem like much, but 120% APR is obviously worse than a credit card (or either Joe Black or Ol' Tommy).

Related or Semi-related Video

Finance: What is a Credit Limit?39 Views

00:00

Finance, a la shmoop. What is a credit limit? Alright people well simply put the

00:08

maximum amount you get to charge or use on a loan or credit account, that's a [Credit limit definition written on a 100 dollar bill]

00:14

credit limit. So yeah it's that thing that keeps toddler Joey from ordering

00:17

two hundred thousand dollars worth of Snickers bars. [Toddler looking at the snickers bar]

00:20

If you accidentally you know leave out your Amex. (Illustrative example time) If you have a ten thousand

00:27

dollar line of credit or credit card you can't spend $20,000 on a trip to Vegas,

00:32

sorry. You might be able to go on a smaller trip to Atlantic City but once [Picture of Atlantic City]

00:36

you hit that 10 grand well the party's over until you pay some of that money [$10,000 flashing in red]

00:40

back, and by the way taking that smaller trip and then putting everything on red [Chips landing on a roulette table]

00:43

22 in hopes of funding your next trip to Vegas? Probably not the soundest

00:47

financial planning... sorry, let's keep it real. [Guy putting on a serious face]

Up Next

Finance: What are credit ratings, and how are they interpreted?
40 Views

What are credit ratings and how are they interpreted? Credit ratings describe a borrower’s likelihood to pay back their debts; it’s a look at h...

Finance: What is the Credit Rating Agency Reform Act Of 2006?
4 Views

What is the Credit Rating Agency Reform Act Of 2006? As signed by President George W. Bush in 2006, the Credit Rating Agency Reform Act required th...

Finance: What are Credit Scores and Worthiness?
21 Views

What are Credit Scores and Worthiness? One of the most ubiquitous ways that digital society now dictates our lives is with business and personal cr...

Find other enlightening terms in Shmoop Finance Genius Bar(f)