If you’ve heard of a full-service broker...you know, the ones that offer investing advice and supposedly have some legit research up their sleeves...a direct-access broker is on the opposite end of the broker scale.
Direct-access brokers are efficient AF. Their priority is speed and order execution via high-tech software (electronic communication networks), and they don’t offer investment advice straight up. Direct-access brokers are more of a surrogate for their clients, giving them direct access to trade on markets they otherwise wouldn’t be able to trade on as easily.
Direct-access brokers have really given full-service brokers a run for their money, with low fees and extras, like interactive charts, streaming quotes, and other real-time features technology and the internet have given us.
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Finance: What is a Full-Service Broker?3 Views
Finance a la shmoop what is a full-service broker? full-service
"everything" close relative of the bulge bracket remember those guys want
to trade stocks here at this full service brokerage well you got it [Clipboard appears with checklist]
how about trading some bonds yep need investment advice hoo you bet we got rap
accounts here too does it have to be good advice well it's different gonna
retire well they'll suggest Goodyear or fire stone or Michelin if they're you
know socialist and European gonna quit working and play golf all day well then [Man playing golf]
a full service broker has advice for that as well want tax planning yep
referrals to other professionals like estate planning lawyers and that kind of
stuff got a kid heading to college in a decade all right well it's time to talk
529 savings plan got a grandparent dying soon whoo time to talk IRA distributions
and charity need Warriors tickets yeah what well they're full service they just
build they'll charge you for it but they're full full something [State Warriors basketball team playing a game]
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