Exit Point
  
You really loved the stock at $17 where you bought it. It went up and up and up and sits now at $32 a share; at $35, you just can't take it anymore, as you think your beloved Flying Shoe Company is just too pricey.
So you put in a Limit Order at $35, and that price will be your exit point, or the price at which you automatically sell the stock and exit the flying shoe biz.