Invisible Assets

  

Categories: Accounting

Wonder Woman's plane. At least one of James Bond's cars. Your best friend when you were five years old. Invisible assets.

In addition, the term applies to something valuable a company owns that doesn't exist as a physical item. Also known as intangible assets, this category includes things like patents, intellectual property, brand awareness, trademarks, and goodwill.

These items can't be touched or seen. In that way, they differ from, say, a factory or a warehouse full of inventory. However, these invisible/intangible assets provide value to the company all the same. Thus, they are assets...which happen to be invisible.

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Finance: What are Hidden Assets?2 Views

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Finance allah shmoop what are hidden assets Come and listen

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to a story about a man named did poor mountaineer

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Barely kept family Remember them Beverly hillbillies never watched nick

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at nite Well ask your parents Yes So jet owned

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forty acres and a mule and had been farming well

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forever Then one day he was shooting at a raccoon

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You think that's what that is When up from the

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ground came a bubbling crude oil that is texas tea

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black gold You know the song So yeah jed stumbled

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on an oil or a goldmine and hundreds of millions

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of dollars later that hidden asset like the oil was

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hidden from his farm He just didn't know it was

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there that he was shooting at a coon and gave

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him a really nice swimming hole in nine o two

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one oh seriously great hidden assets happen all the time

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in corporate america as well A patent for flying robot

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cars that the company didn't realize it had which suddenly

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became relevant when you know tracking drones became like a

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thing Broadcast rights attached to a tv station acquisition where

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new technology lets cell phone spectrum clamp on and produce

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Extremely clear phone calls while that asset was hidden No

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not so much Well a change in tax law such

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that the huge tax losses in the bankrupt company and

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wired for scrap are now suddenly age enormous tax deduction

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The acquirer won't pay taxes now for two years because

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of it well asset don't remain hidden very long Usually

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companies have to disclose where they find value if for

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no other reason than that it usually goose is their

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stock price and everyone likes being rich right Okay so

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some people's idea of riches having eighty acres and two

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mules But you know that's just jet good and listen

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to a story about a man named shmoop over mountains 00:01:49.471 --> [endTime] and never never mind

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