Loyalty Program

Finance allah shmoop what is brand equity Okay wait That's

brand equity high fiber yet not relevant Friend equity is

the value your brand carries Like how people feel about

it Do they love it Aided fear it recognize it

Do they need to be told to go out and

buy it Or do they just order that ford truck

without being prompted ninety seven times between penalty flags and

dealings at football games Well brand equity is usually linked

to a few things like one the number of people

who have heard of your brand e known has ever

heard of your brand Well a then you might not

have one to how much people respect and like your

brand If people hate your brand well you might have

negative brand equity For example al qaeda brand aspirin probably

would not do so well at least in america Three

your brand reputation hi brand equity is a name you

recognize easily and like or trust and that might be

something like a bmw or disney or pampers if you're

still on the road two continents and for how readily

your brand is recognized Yeah shmoop anyone uh we recognized

yet are we almost a brand We're trying Ok quick

quiz to see if you were paying attention What was

number two Right to shake Get out of