Weighted Average Market Capitalization

  

Categories: Metrics, Investing

See: WACC.

You're a portfolio manager of equities, i.e., you own shares in publicly traded companies in your mutual fund. Some are tiny microcap names worth today just $200 million or so; others are megaglop companies like Apple and Google and Amazon, worth hundreds of billions.

The size of the company often has a lot to do with how much risk is inherent in the company itself, and how fast it will grow. Smaller companies grow faster than larger ones. So your investors want to know your WAMC. If 10% of your portfolio is in megaglops worth an average of $500 billion, and 90% of your portfolio is in micro caps worth, on average, $500 million, then your weighted average will be something in the zone of under a billion in market cap, meaning that your portfolio is...spicy. Lots of small, risky companies that hopefully grow fast.

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and finance Allah shmoop weighted average contribution margin in multi

00:06

product companies Well you want a company that makes salad

00:11

dressings When you started out you had one product a

00:13

meat flavored salad dressing for people who want to be

00:16

vegan but missed the taste of meat and don't miss

00:19

the guilt At that point it was relatively easy to

00:21

attribute costs and margins He only had one product to

00:24

worry about Eventually though you expanded You launched a second

00:28

product a salad dressing that tastes like meat from endangered

00:31

species black rhino twist and giant panda barbecue Mostly Well

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don't worry The flavors are all simulated with chemicals No

00:39

animals were actually harmed in the making of this video

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Okay so figuring out contribution margin becomes more complicated Here

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You use a weighted average contribution margin to let you

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know which product has the higher margin or contribution to

00:52

your profits In any company you have two basic types

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of expenses There are expenses that relate directly to your

00:57

product You're trying to make light these expenses air known

01:00

as cog zor costs of goods sold There are also

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expenses that don't apply to a specific product but to

01:06

the cost of running the company as a whole Regular

01:09

people would call these expenses overhead But just like rappers

01:13

and private detectives and old movies accountants have you know

01:16

their own lingo They call these expenses S G N

01:19

A or sales general and administrative expenses Imagine for a

01:23

second that we're back when your company had only one

01:26

product You want to figure out how many bottles of

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cell addressing you had to sell to reach break even

01:30

the cause for the salad dressings A buck fifty per

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bottle that covers chemicals that make the meat flavor in

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the herbs and spices and the things like the plastic

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for the bottle and the printing of the labels and

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all That stuff also covers the direct labor that goes

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into making the bottles of dressing But you've got all

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the overhead stuff you have to cover as well The

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rent on your headquarters the advertising budget the CEO's salary

01:52

all that stuff All that overhead is DNA in accounting

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slang and it adds up to three million bucks a

01:58

month You Sela Sela dressing for three dollars a bottle

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to retailers so your gross profit or gross contribution per

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bottle of dressing is a buck fifty right It cost

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you a buck Fifty in *** to make it yourself

02:08

for three dollars And you got a buck fifty leftover

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Well that buck fifty is known as contribution and its

02:13

margin here is fifty percent the amount each bottle contributes

02:17

Either too well paying the overhead costs or the bottom

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line depending on how many items you're selling here right

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So you want to know how many bottles you need

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to sell to cover that three million dollars a month

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Take three million divided by the buck fifty and that

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gets you two million bottles Once you sell two million

02:32

bottles you've covered your overhead nut and the gross profit

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then start to all fall to the bottom line Okay

02:37

simple enough But how about when you move on to

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multiple products Those unattached overhead costs then get spread over

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additional products so the math gets a lot more complicated

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when you try to assign the amounts of overhead So

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we enter the weighted average contribution margin Well basically you're

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taking multiple products and splitting the overhead across him The

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weighted average comes in well because you need to split

02:58

the overhead fairly You do so by looking at the

03:01

contribution margin for each product and putting it in context

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for the sales mix So you launch your second product

03:07

You know that salad dressing that tastes like meat from

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endangered animals Endangered species flavor sells for four dollars two

03:13

customers but cost to twenty five to make So the

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contribution It's a buck seventy five It's a more specialized

03:18

flavor so you only sell half the volume of the

03:21

original flavor If you sell two million bottles of original

03:24

flavor to cover you're not well You can expect to

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sell only one million bottles of the endangered species New

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flavor You'LL earn contribution margin of a dollar fifty per

03:33

bottle for the original or three million dollars total Meanwhile

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one million bottles of the new flavor will get you

03:39

one point seven five million right They sold three million

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total bottles of dressing two million of the original self

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and one million in the new stuff and you got

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four Seventy five or four point seven five million to

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apply to the overhead and or to the bottom line

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Well four point seven five million divided by three million

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bottles gives you a weighted average of approximately a dollar

03:58

fifty eight per bottle So how many total bottles and

04:01

then need to be He sold the break even including

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both the old stuff and the new stuff Well you

04:04

still have the three million dollars in overhead The overhead

04:06

didn't change weighted average contribution margin of a buck fifty

04:09

eight there so you get three million divided by the

04:11

dollar Fifty eight gives you about one point eight nine

04:13

nine million bottles total to break even And if you're

04:16

two to one product mix hold well then you'Ll likely

04:18

sell about six hundred thirty three thousand bottles of the

04:21

new stuff and about one point two six six million

04:24

of the old stuff And that's the target you need

04:25

to hit to make up your overhead cough some more

04:29

than that number and you start working on product three

04:31

A salad dressing that tastes like already extinct animals You

04:34

know mammoths and dodos and there's really no accounting for

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taste But that's very different video

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