Study Guide

Charlie and the Chocolate Factory Greed

By Roald Dahl

Greed

Chapter 1

Many times a day, he would see other children taking bars of creamy chocolate out of their pockets and munching them greedily, and <em>that</em>, of course, was <em>pure </em>torture (1.15).

Charlie literally can't afford to be greedy. He gets one chocolate bar a year. And don't forget – Charlie savors his. You won't see him eating the whole thing in one sitting.

Chapter 6
Mr. and Mrs. Gloop

"He eats <em>so many</em> bars of chocolate a day that it was almost <em>impossible</em> for him <em>not</em> to find one. Eating is his hobby, you know. That's <em>all</em> he's interested in. But still, that's better than being a <em>hooligan</em> and shooting off <em>zip guns</em> and things like that in his spare time, isn't it?" (6.2)

Hmm. Is it really better? Of course shooting off zip guns sounds dangerous, but so does almost drowning in a chocolate river, which is what Augustus eventually does.

Fully grown women were seen going into sweet shops and buying ten Wonka bars at a time, then tearing off the wrappers on the spot and peering eagerly underneath for a glint of golden paper. Children were taking hammers and smashing their piggy banks and running out to the shops with handfuls of money. In one city, a famous gangster robbed a bank of ten thousand pounds and spent the whole lot on Wonka bars that same afternoon. (6.6)

Willy Wonka's Golden Ticket offer certainly doesn't seem to be bringing out the best in people. Do you think Wonka is enjoying the commotion? Or is he horrified?

Veruca Salt

"'<em>Where's my Golden Ticket! I want my Golden Ticket!'" </em>(6.9)

Who says this? Veruca Salt, of course – the greediest, most spoiled child of them all. Just look at what she says: <em>my </em>Golden Ticket, as if the ticket was destined to go to her, and no other kids have any chance at it.

Chapter 10
Charlie Bucket

[...] and what he would <em>do</em>, he whispered quickly to himself... he would buy one luscious bar of chocolate and eat it <em>all </em>up, every bit of it, right then and there... (10.27)

This is Charlie's one greedy moment. He finally gets to eat a chocolate bar all at once, just like all the other kids. We can't help but let out a little cheer for the kid.

Chapter 11
The Shopkeeper

"Why, I'd give him <em>two hundred</em> pounds for that ticket! You want to sell that ticket for two hundred pounds, young man?" (11.22)

Two hundred pounds for a chocolate bar? And a piece of golden paper? That's a little steep, if you ask us. But that's how bad this guy – a grown man – wants to visit the chocolate factory. What we love about this moment, though, is that Charlie isn't tempted by the money, even though his family sure could use it. Good for you, Charlie.

Chapter 16
Veruca Salt

<em>"But I want an Oompa-Loompa!" </em>screamed Veruca.
"All <em>right</em>, Veruca, all <em>right. </em>But I can't get it for you this second. Please be patient. I'll see you have one before the day is out." (16.14)

Veruca's so greedy, she actually wants to keep real people as pets. Check out how her parents give in to her greediness, too. They promise they'll get her an Oompa-Loompa, never stopping to think that that might not be possible, or even right.

Chapter 17
The Oompa-Loompas

<em>"Augustus Gloop! Augustus Gloop!
The great big greedy nincompoop!
How long could we allow this beast
To gorge and guzzle, feed and feast
On everything he wanted to?
Great Scott! It simply wouldn't do!"(17.64)

</em>Hmm. The Oompa-Loompas are making it seem as if they made Augustus fall into the river and get sucked up the pipe as punishment for his greed and gluttony. But is that really what happened? Take a closer look at Chapter 17 to find out.

Chapter 24
Willy Wonka

"They're not for sale," Mr. Wonka answered. "She can't have one."
"Who says I can't!" shouted Veruca. "I'm going in to get myself one this very minute!" (24.19)

Veruca, Veruca, Veruca. Will you ever learn? She's so greedy she can't even understand that she simply can't have what she wants. The Oompa-Loompas, after all, are people – they're not for sale.

Chapter 27
Mike Teavee

"I want to watch television! I want to watch television! I want to watch television!" (27.56)

Mike is relentless. You'd think after being shrunk by Mr. Wonka's television, he'd be a little turned off by the whole idea, but no. He still wants nothing more than to watch TV.