TEKS: Chapter 110. English Language Arts and Reading See All Teacher Resources
110.62.b.5
(5) The student demonstrates an understanding of the economics of publishing. The student is expected to:
- (A) understand general salesmanship in selling professional or student-produced publications;
- (B) differentiate between advertising appeals and propaganda;
- (C) differentiate between the various types of advertising such as classified, display, public service, and online advertising; and
- (D) design an advertisement for a particular audience.