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U.S. History 13.4a: The Culture of the 1980s 38 Views
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Description:
It's morning again in America, and some people definitely woke up on the wrong side of Reagan's bed.
Transcript
- 00:03
1984 was the year of flag-waving patriotism in America [Person jumping up and down holding the American flag]
- 00:09
Ronald Reagan's reelection campaign rolled out a series of uber patriotic television
- 00:13
ads that perfectly captured the mood of the nation they showed idealized scenes [Reagan in front of the American flag]
- 00:18
of everyday American life while a soothing voice over crooned "it's morning
- 00:24
again in America" yeah like that. Well the majority of Americans ate this message [Girl looks excited]
Full Transcript
- 00:28
up. Guess they were morning people... Well the red white and blue summer of nineteen
- 00:32
eighty-four found its perfect soundtrack in (singing) born in the USA! [Footage of a beach]
- 00:39
Born in the USA was a chart-topping new album from Bruce Springsteen and the E Street Band and if [Record player spins]
- 00:43
you haven't heard well you should. The title track in particular seemed to
- 00:47
capture the nationalistic spirit of the moment in its chorus yeah it's like [People stood proudly with the American flag]
- 00:51
(singing) Born in the USA! Alright we're not Bruce I wont do that again. Many listeners heard
- 00:59
in the music a rock and roll echo of Ronald Reagan's morning in America. [Girl lying on grass listening to music]
- 01:04
Even Reagan gave the song and the boss a shout out praising the full throttle
- 01:09
patriotism. What's funny about this is that though the chorus might seem like a
- 01:13
flag wavers dream the verses kind of tell the opposite story. The songs are [Person holding up the flag and shouting]
- 01:18
really about a disillusioned Vietnam vet trying to make it in a broken-down
- 01:23
America. The chorus is actually meant to be bitterly ironic, well that didn't stop [Veteran begging for food and a home]
- 01:28
patriotic masses from making it their anthem. You can't blame them Springsteen
- 01:32
does seriously mumble on those verses. Though meanwhile old-school hip-hop
- 01:37
artists were also capturing the dark underside of the Reagan era. In 1982 [Person break dancing]
- 01:42
Grandmaster Flash and the Furious Five produced, The Message. A lot of the album
- 01:46
is fun party music but the title track absolutely captures the raw desperation
- 01:51
of black urban life in the 1980s. Lyrics describing rats, junkies, [Police car pulls up next to black man]
- 01:55
broken glass and urine in the streets painted a picture that was more midnight in
- 02:00
America than morning. On the flip side some artists created songs that [Coin spinning]
- 02:03
captured the free market love and capitalistic spirit of Reagan's America
- 02:07
think Madonna's Material Girl where she sings (singing) "we're living in a
- 02:11
material world and i am a material girl." Well conservative America might not have [Cover art of Madonna's track]
- 02:18
liked her pointy undergarments but they stood behind her big wet kiss to [Madonna on stage in costume]
- 02:22
capitalism. One of the most iconic pop culture representations of Reaganism was
- 02:27
Alex P Keaton the character played by Michael J Fox on the hit sitcom family
- 02:32
ties. Well Alex Keaton was the teenage son of aging hippie parents who kept a [Photo of Family Ties cast]
- 02:37
portrait of Richard Nixon at his bedside, subscribed to The Wall Street Journal and
- 02:42
never went anywhere without his briefcase and a tie. Well the huge [Man walking with a briefcase]
- 02:46
generation gap between the ultra capitalistic Alex and his parents
- 02:50
provided family ties with comedy gold through seven primetime seasons on NBC. [Emmy award trophies]
- 02:55
President Reagan himself once named the show his favorite television program
- 03:00
although he may have had to resist calling up the cast and giving acting
- 03:03
tips. And over on the silver screen perhaps one of the best renditions of
- 03:07
the Reagan era zeitgeist was Oliver Stone's 1987 film Wall Street. Stone [Cover art for the film Wall Street]
- 03:12
intended it to satirize the free-market philosophies that dominated the 1980s. [Oliver Stone stood on a trading floor]
- 03:18
But ended up for many viewers glorifying them instead... While the film's most
- 03:23
magnetic character is a ruthless financier named Gordon Gekko, played by
- 03:27
Michael Douglas where greed is good all that. Well Douglas's riveting performance [Gordon Gecko sat in his office]
- 03:33
which won him an Oscar, stole the show transforming the character that Stone
- 03:37
intended to be a villain into a flawed but compelling hero. In one famous scene [Gecko wearing a mask]
- 03:42
Gekko delivers a monologue about the power of greed, declaring that greed is
- 03:45
honest good and empowering. Instead of shaking their heads at the horrors of
- 03:49
capitalism many audiences cheered. For many it was indeed morning in America [Crowd clapping]
- 03:54
and the pop culture of the time reflected that, but it's important to
- 03:57
note that not everybody's agreed on just how sunny of a morning it was and for [Girl wearing sunglasses]
- 04:02
non morning people it must have been the pits. [Guy holding coffee looking tired]
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