Bell Curve

Bell Curve

1
5%

Newbie. Sales: 0, Salary: $0

Your lanyards created with real human hair sounded like a cool niche item. You're certain you would've gotten plenty of sales if the board of health hadn't shut you down. Oh well, you'll have to try again with a different specialty product.

2
25%

Three Months In. Sales: Twenty a week, Salary: $9,600

After the rabbi complimented your brother on his handmade kippah at services, you decided to try selling them on Etsy—and boy are they popular. You're selling twenty a week, and at ten bucks apiece that's $800 a month. Not a fortune, especially when you take out the cost of materials and shipping, but it's still a profit.

3
50%

Growing Pains. Sales: 100 a week, Salary: $44,000

The good news is, you're making nearly $1000 a week crocheting kippahs. The bad news is, you need to crochet four hundred of them a month. Your hands ache, your fingers are tied in knots, and while you were able to quit your day job, you're now working eighteen-hour days. Oy vey.

4
75%

Movin' On Up. Sales: 250 a week, Salary: $60,000

There sure is a demand for kippahs. In fact, your entire apartment has been taken over by the business and you've had to hire two other people to help keep up with the demand. You're taking in $6,000 a month—that's a lotta gelt. You were even interviewed for the Etsy blog on success stories. Pretty soon you're gonna have to find a bigger apartment.

5
95%

You're a Hit. Sales 500+ a week, Salary $90,000

You've raised your prices and your caps are still selling like latkes at a Passover party. Thanks to your full staff and outside-of-home office, the daily grind of making things is no longer your problem. Instead, you spend your time designing fresh new kippahs...and planning next year's fabulous vacation to Israel.