Hire Purchase

Categories: Company Management

If installment plans and rent-to-own contracts hooked up and had a British baby, its name would be “hire purchase.” It’s a weird name, we admit, but no weirder than some modern celeb baby names out there today.

Anyway, to illustrate the concept of the hire purchase, let’s talk refrigerators. They’re expensive, people; those fancy-schmancy ones with the French doors and the wifi can cost upwards of four grand, and no, we’re not exaggerating. For many of us, that’s not a comfortable purchase to make all at once, so we might sign up for some kind of payment plan. In a hire purchase scenario, we’d take delivery of our space-age fridge and make payments on it, but we wouldn’t actually own it until the last payment is made. We’ll probably end up paying more in interest this way, and there’s a good chance we’ll lose a bunch of money on the deal if we decide to return the fridge for some reason.

Businesses can also use hire purchase agreements, and they work the same way. The good news is that this process allows them to buy expensive items (like machinery and office equipment) on credit. The bad news is that, just like renting-to-own a TV costs a whole lot more than just buying the TV and making payments, companies can end up paying a lot more through hire purchases than they would otherwise.

But hey, needs must when the devil drives, or something...so if companies don’t have a lot of working capital at their disposal but they need stuff now, hire purchase agreements just might be their best bet.

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Finance: What are the economics of a goo...2 Views

00:00

Finance allah shmoop what are the economics of ah good

00:05

merger Well you have a baby and they cost a

00:09

fortune You know food clothing diapers school await a different

00:13

kind of merger Sorry moving on In a purely financial

00:17

sense a merger is the coming together of two companies

00:20

such that in theory at least the sum of the

00:22

one plus thie Other one will be more than two

00:25

And there are a few perspectives that outlined the strategy

00:28

behind a good merger Let's start with market share or

00:30

market leadership to home coffee roaster making companies combine each

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owned about twenty percent of the market before the merger

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And together we'll now together Yeah together they own forty

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percent instead of rivalrous lee competing against each other for

00:46

shelf space and marketing keywords on google in suppliers of

00:50

boilers Now the two companies air now the undeniable leader

00:54

and that vaunted position gets them a bunch of quote

00:57

freebies unquote freebies free They're free and they're not competing

01:02

against each other anymore They're a team like they don't

01:05

undercut each other on price right So immediately they could

01:08

raise prices Yeah so think super friends in this and

01:11

how good the coffee must be at the hall of

01:13

justice So what are these freebies they get just by

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being big Aii the market leader in revenues and our

01:19

units sold Well what do they get for being the

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big kid on the block Well one freebie is that

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whenever a journalist writes a story about a coffee roaster

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for home use often in the starbucks haters gazette that

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journalist almost has to get a quote from mega brew

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inc You know or that journalist story really isn't validated

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It would be like writing a story on internet search

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and not getting a quote from google So lots of

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free press comes their way like you know free marketing

01:45

and as part of the process in being vey brand

01:47

While the company likely raises the ceiling on pricing Before

01:51

the merger one product was six hundred ninety nine ninety

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five and the other was maybe six hundred forty nine

01:56

ninety five and claimed we do what there's does for

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five pounds of raw coffee les or something like that

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Yeah we didn't write this loving but now instead of

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competing against each other on price or why not just

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raze overall prices of everything to seven hundred forty nine

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ninety five Who's going to stop Yeah you're the market

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leader the big dog So now with the exact same

02:17

cost structure the company has fifty to one hundred bucks

02:20

more per unit in a pretty much immediate profit And

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if before the unit profit was something like seventy eighty

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ninety hundred bucks while profits just gone up dramatically So

02:29

that's the story on the revenues side What about on

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the expensive side Well a couple of biggie stand out

02:34

immediately Kwan is the cost of supplies like if combined

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they were each ordering one hundred thousand five hundred fifty

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degree blowing many easy bake oven units and paying the

02:44

maker of those units one hundred fifteen dollars a unit

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now under the scale of an order of two hundred

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thousand units Well taken likely get a price break of

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ten maybe twenty bucks a unit and those savings happen

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all the way down the whole building Materials from the

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power cord to the glass shields to the plastic form

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factors to the little rotating spinny wheel thing that has

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the beings going round and round So in a set

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of unit costs of say two hundred fifty bucks a

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unit for the hardware A new home coffee roaster might

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under the combined company's cost them more like two hundred

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bucks Then there's the cost of shelf space or distribution

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Or if you want to think about it kind of

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marketing When the two twenty percenters were competing against each

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other well they'd negotiate for the prime shelf space at

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upscale coffee bars gourmet kitchen retailers and amazon for that

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physical or virtual shelf space Right And they'd negotiate on

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how much of their revenues they were willing to give

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up in order to get that premiere shelf space Well

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that was with the two of them living in a

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world where switching from one brand to the other was

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pushed there about equal But now there's only one dominant

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brand and it's the one everyone who roasts at home

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wants So instead of giving up fifty percent of revenues

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for distribution well now they only have to give up

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forty percent So think about the cascade effect here The

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average retail price used to be say six hundred eighty

04:01

bucks a unit How'd we get that number And we

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what kind of an average of that Six forty nine

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six ninety nine Numbers so on that 6:80 the company

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kept in half or three hundred forty and that three

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forty was enough to cover their costs but not leave

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a whole lot of cash left over By the time

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everything i'ii operating cost marketing lawyers insurance rent lawyers was

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done and paid for But now average retail prices have

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gone to seven hundred fifty dollars And instead of keeping

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half the combined company now keep sixty percent of the

04:29

retail price or four hundred fifty bucks Huge swing here

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That's an incremental keep or take or profit set of

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one hundred ten dollars in the form of higher prices

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and splits and then another fifty bucks in cost savings

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per unit for an incremental total contribution of another hundred

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sixty dollars a unit And in a world where each

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unit contributed maybe forty bucks in the past this is

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a massive game for shareholders of mega brew and just

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like their commercial says But wait there's more In addition

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to these units savings and values added the company should

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they need it can probably get debt cheaper All else

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being equal as a market leader They in theory at

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least carry less risk They certainly have more have to

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be able to borrow money And a bigger scale in

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a borrowing of say twenty five million dollars would mean

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less to them is a combined company than would a

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borrow of twenty five million work if each company were

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separate and still competing against each other and the same

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scale benefits happened for duplicate jobs were taken likely fire

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a third or more of their workforce and negotiate for

05:27

better per square foot prices from their landlords and better

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insurance and better lawyer rates And so on Well it

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all adds up to make this merger a you know 00:05:36.102 --> [endTime] special kind of blend

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