Bell Curve

Bell Curve

1
5%

The Non-Starter. Salary: $30,000 or less (probably less) 

Maybe it's the fact that you burned your taste buds on that too-hot tamale as a kid, or maybe it's stubbornness, but you just do not have what it takes to sell food that any sane person would want. Of course, your spicy soy sauce cheese jerky is a big hit with the preteen foodie market...but they don't have too much money to spend.

2
25%

Local Yokel. Salary: $45,000 

It was rough in the beginning, between paying off culinary school loans and the time it took your shop, Pumpernickel Everything, to find its rightful foothold in the yuppie kingdom. All it took was adding a couple non-pumpernickel items. Who would've thought that'd be the key?

3
50%

Well-Seasoned Entrepreneur. Salary: $70,000 

Your plan to corner the people-who-hate-cilantro market couldn't have gone over better—you make, package, and ship your cilantro-free snacks to oddballs everywhere.

4
75%

If You Build It... Salary: $125,000 

Clever entrepreneur that you are, you hopped in on the gluten-free train at exactly the right time and opened what is now the number one gluten-free bakery in Brooklyn, Gooey Goods. You can't cook up those flourless suckers fast enough.

5
95%

"Hey, This Niche Goes Deeper!" Salary: $400,000 

Flamingo Jerky. Two magic words that changed your life. You had the stubborn pride to try it in the first place, and the out-of-control madness to coat the suckers in pink candy after curing. Lucky you—the global marketplace approves.